Planet Fitness Inc. Common Stock (PLNT)
Stock · NYSE · Consumer Discretionary
$50.92as of 10/16/2026
Price chart
Active signals
PLNT Signal Track Record
How signals performed across all stocks →What PLNT's price did in the 20 trading sessions after each past signal, compared with any 20-session window over the same period.
| Signal | Times | Median 20-session return | Higher after 20 sessions | Last signal |
|---|---|---|---|---|
| Volume Spike | 31 | -2.3% | 45% | September 23, 2026 |
| Bollinger Band Breakdown | 23 | -3.0% | 43% | September 21, 2026 |
| Bollinger Band BreakoutActive now | 19 | +1.7% | 68% | July 20, 2026 |
| 200-Day Moving Average TouchActive now | 12 | +3.0% | 67% | November 17, 2025 |
| Any 20-session window (baseline) | +0.1% | 50% |
Computed by MarketWall from daily closing prices since May 18, 2022. Returns are close-to-close and don't include dividends. Past results describe what happened before; they are not a forecast and not investment advice.
About PLNT
Planet Fitness, Inc., together with its subsidiaries, franchises and operates fitness centers under the Planet Fitness brand. The company operates through three segments: Franchise, Corporate-Owned Clubs, and Equipment. The Franchise segment includes operations related to the franchising business in the United States, Puerto Rico, Canada, Panama, Mexico and Australia. The Corporate-owned clubs segment includes operat…
- Sector
- Consumer Discretionary
- Industry
- Hotels/Resorts
- Employees
- 4,393
- Website
- investor.planetfitness.com/
Fundamentals
- 1-day range
- $49.39$51.9
- Market cap
- $4.07B
- P/E (trailing)
- 15.68
- P/E (forward)
- 13.91
- EPS (trailing)
- $2.95
- Dividend yield
- —
- Beta
- 1.08
- Avg. volume
- 2.28M
- Ex-dividend date
- November 18, 2016
- Dividend pay date
- December 5, 2016
How Planet Fitness Inc. Common Stock Makes Money
Where the revenue actually goes — FY2025 annual results
Source: 10-K filed Feb 25, 2026 · via SEC EDGAR / Finnhub
Forecasts
17 analyst ratings
Planet Fitness Inc. Common Stock Competitors
Chosen by industry and closest market cap.
- PLNTPlanet Fitness Inc. Common Stock$50.92▲ 3.06%Market cap $4.07BP/E 15.68$37.03$114.26
- HGVHilton Grand Vacations Inc. Common Stock$35.44▼ 1.64%Market cap $3.61BP/E 18.68$33.99$55.4
- TNLTravel Leisure Co. Common Stock$64.59▼ 1.07%Market cap $4.73BP/E 16.75$59.45$81
- ATATAtour Lifestyle Holdings Limited American Depositary Shares$33.43▼ 0.24%Market cap $4.82BP/E 15.27$30.78$43.17
- CHHChoice Hotels International Inc. Common Stock$108.41▲ 1.39%Market cap $4.99BP/E 14.17$84.04$123.82
- PKPark Hotels & Resorts Inc. Common Stock$15.91▲ 1.21%Market cap $2.89BP/E —$9.84$16.2
- PENNPENN Entertainment Inc. Common Stock$14.94▼ 1.78%Market cap $2.69BP/E —$11.65$22.36
| Symbol | Market cap | P/E ratio | Price | 1D | 52-week range |
|---|---|---|---|---|---|
| PLNT Planet Fitness Inc. Common Stock | $4.07B | 15.68 | $50.92 | ▲ 3.06% | $37.03$114.26 |
| HGV Hilton Grand Vacations Inc. Common Stock | $3.61B | 18.68 | $35.44 | ▼ 1.64% | $33.99$55.4 |
| TNL Travel Leisure Co. Common Stock | $4.73B | 16.75 | $64.59 | ▼ 1.07% | $59.45$81 |
| ATAT Atour Lifestyle Holdings Limited American Depositary Shares | $4.82B | 15.27 | $33.43 | ▼ 0.24% | $30.78$43.17 |
| CHH Choice Hotels International Inc. Common Stock | $4.99B | 14.17 | $108.41 | ▲ 1.39% | $84.04$123.82 |
| PK Park Hotels & Resorts Inc. Common Stock | $2.89B | — | $15.91 | ▲ 1.21% | $9.84$16.2 |
| PENN PENN Entertainment Inc. Common Stock | $2.69B | — | $14.94 | ▼ 1.78% | $11.65$22.36 |
P/E shows — for peers not currently carrying a live signal of their own.
Latest news
- Are Planet Fitness’s (PLNT) Discount-Driven Membership Gains Deepening Its Moat Or Masking Churn Risks?Yahoo · 10/10/2026
- Why Planet Fitness (PLNT) Stock Is Up TodayYahoo · 10/10/2026
- Planet Fitness Can Manage Potential Risks to Churn, Membership Growth From Meta AI Agent, UBS SaysYahoo · 10/9/2026
- PLNT Stock Heads For Best Day In 2026 — UBS Says Agentic AI Threat Is ManageableYahoo · 10/9/2026
- Humana, Evolution Metals & Technologies, Fastly And Other Big Stocks Moving Higher On FridayBenzinga · 10/9/2026
- North Texas Woman Sues Planet Fitness Operators After Being Secretly Videotaped While NudeYahoo · 10/7/2026
- 1 Value Stock to Consider Right Now and 2 We Find RiskyYahoo · 10/7/2026
- RBC Capital Maintains Outperform on Planet Fitness, Lowers Price Target to $60Benzinga · 10/5/2026
Insider Activity
Insider Actions →- Christopher Tanco · October 1, 2026 · Grant537
- Enshalla Anderson · October 1, 2026 · Grant627
- Beard, Stephen W. · October 1, 2026 · Grant522
- Harmit J. Singh · October 1, 2026 · Grant552
- Stephen Spinelli Jr. · October 1, 2026 · Grant910
- Frances G. Rathke · October 1, 2026 · Grant657
- Christopher Tanco · September 14, 2026 · Buy2.3K @ $51.23
- William Bode · September 14, 2026 · Option Exercise9.9K @ $19.81
- William Bode · September 14, 2026 · Sale7.0K @ $51.22
- Stephen Spinelli Jr. · August 10, 2026 · Buy10.0K @ $49.28
- Christopher Tanco · July 1, 2026 · Grant438
- Enshalla Anderson · July 1, 2026 · Grant450
- Beard, Stephen W. · July 1, 2026 · Grant332
- Harmit J. Singh · July 1, 2026 · Grant332
- Stephen Spinelli Jr. · July 1, 2026 · Grant711
Institutional Ownership
March 31, 2026
- Total shares held
- 82.30M
- Total value held
- $4.88B
- Institutional holders
- 418
- Unknown11.63M
- Unknown9.91M
- Unknown4.89M
- Unknown3.62M
- Unknown2.90M
- Unknown2.81M
- Unknown2.52M
- Unknown2.51M
- Unknown2.21M
- Unknown2.09M
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AI Market Commentary
AI-generatedAll commentary →Synthesized from recent news and fundamentals/technical data -- not human analyst commentary or trader sentiment.
October 10, 2026
Planet Fitness shares rise as UBS calls AI risks manageable
Planet Fitness stock is up today after UBS stated that potential risks from Meta's AI agent to membership growth are manageable. This positive outlook follows a recent price target reduction by RBC Capital to $60. The stock is currently trading near its support level, with analysts maintaining a mixed but generally positive view on the company's valuation.
Planet Fitness shares rise as UBS calls AI risks manageable. Planet Fitness stock is up today after UBS stated that potential risks from Meta's AI agent to membership growth are manageable. This positive outlook follows a recent price target reduction by RBC Capital to $60. The stock is currently trading near its support level, with analysts maintaining a mixed but generally positive view on the company's valuation.