Yum! Brands Inc. (YUM)
Stock · NYSE · Food
$150.48as of 10/16/2026
Price chart
Active signals
YUM Signal Track Record
How signals performed across all stocks →What YUM's price did in the 20 trading sessions after each past signal, compared with any 20-session window over the same period.
| Signal | Times | Median 20-session return | Higher after 20 sessions | Last signal |
|---|---|---|---|---|
| 200-Day Moving Average TouchActive now | 31 | +0.6% | 55% | September 3, 2026 |
| Bollinger Band Breakdown | 23 | +3.5% | 83% | September 11, 2026 |
| Bollinger Band Breakout | 22 | -0.9% | 45% | June 16, 2026 |
| Volume Spike | 19 | -0.5% | 47% | September 4, 2026 |
| Any 20-session window (baseline) | +0.2% | 52% |
Computed by MarketWall from daily closing prices since May 18, 2022. Returns are close-to-close and don't include dividends. Past results describe what happened before; they are not a forecast and not investment advice.
About YUM
Yum! Brands, Inc., together with its subsidiaries, develops, operates, and franchises traditional and non-traditional quick service restaurants in the United States, China, and internationally. The company operates in four segments: KFC Division, Taco Bell Division, Pizza Hut Division, and Habit Burger & Grill Division. It also operates restaurants under the KFC, Pizza Hut, Taco Bell, and Habit Burger & Grill brands,…
- Sector
- Food
- Industry
- Restaurants
- Employees
- 49,000
- Website
- www.yum.com/
Fundamentals
- 1-day range
- $149.52$152.4
- Market cap
- $41.97B
- P/E (trailing)
- 18.33
- P/E (forward)
- 21.73
- EPS (trailing)
- $7.94
- Dividend yield
- 1.89%
- Beta
- 0.55
- Avg. volume
- 2.41M
- Ex-dividend date
- September 9, 2026
- Dividend pay date
- September 18, 2026
How Yum! Brands Inc. Makes Money
Where the revenue actually goes — FY2025 annual results
Source: 10-K filed Feb 20, 2026 · via SEC EDGAR / Finnhub
Forecasts
22 analyst ratings
Yum! Brands Inc. Competitors
Chosen by industry and closest market cap.
- YUMYum! Brands Inc.$150.51▼ 0.21%Market cap $41.97BP/E 18.33$134.26$170.14
- CMGChipotle Mexican Grill Inc. Common Stock$29.89▼ 2.26%Market cap $42.66BP/E 27.38$28.04$42.82
- QSRRestaurant Brands International Inc. Common Shares$74.81▲ 0.94%Market cap $33.28BP/E 26.46$64.52$81.96
- DRIDarden Restaurants Inc. Common Stock$216.35▲ 0.95%Market cap $24.06BP/E 20.30$169$229.76
- YUMCYum China Holdings Inc. Common Stock$45.12▲ 1.01%Market cap $16.92BP/E 15.67$39.72$58.39
- TXRHTexas Roadhouse Inc. Common Stock$168.4▼ 1.50%Market cap $13.68BP/E 26.02$153.83$216.3
- EATBrinker International Inc. Common Stock$204.14▼ 0.38%Market cap $9.75BP/E 17.61$100.3$254.99
| Symbol | Market cap | P/E ratio | Price | 1D | 52-week range |
|---|---|---|---|---|---|
| YUM Yum! Brands Inc. | $41.97B | 18.33 | $150.51 | ▼ 0.21% | $134.26$170.14 |
| CMG Chipotle Mexican Grill Inc. Common Stock | $42.66B | 27.38 | $29.89 | ▼ 2.26% | $28.04$42.82 |
| QSR Restaurant Brands International Inc. Common Shares | $33.28B | 26.46 | $74.81 | ▲ 0.94% | $64.52$81.96 |
| DRI Darden Restaurants Inc. Common Stock | $24.06B | 20.30 | $216.35 | ▲ 0.95% | $169$229.76 |
| YUMC Yum China Holdings Inc. Common Stock | $16.92B | 15.67 | $45.12 | ▲ 1.01% | $39.72$58.39 |
| TXRH Texas Roadhouse Inc. Common Stock | $13.68B | 26.02 | $168.4 | ▼ 1.50% | $153.83$216.3 |
| EAT Brinker International Inc. Common Stock | $9.75B | 17.61 | $204.14 | ▼ 0.38% | $100.3$254.99 |
P/E shows — for peers not currently carrying a live signal of their own.
Latest news
- Coca-Cola Deals Pepsi a Stinging Blow, Snatches KFC After Nearly 40 Yearsbenzinga · 10/16/2026
- Where Could McDonald's Next Growth Come From?Yahoo · 10/9/2026
- A closer look at Delta's Q3 earnings bust, a potential Starbucks–Chipotle deal, & moreYahoo · 10/9/2026
- Why Starbucks' interest in a Chipotle takeover is completely puzzlingYahoo · 10/9/2026
- How Much Higher Can Chipotle Stock Go From Here?Yahoo · 10/8/2026
- 3 reasons why Starbucks buying Chipotle would make zero senseYahoo · 10/8/2026
- Taylor Farms Says Expect To Meet Demand From Iceberg Lettuce Grown In The United States And CanadaBenzinga · 10/8/2026
- Why Is Jersey Mike's Subs Stock Gaining Thursday?Benzinga · 10/8/2026
- Starbucks Eyes Chipotle, Could Restaurant M&A Be the Next ETF Trade? 5 Funds to WatchBenzinga · 10/8/2026
Insider Activity
Insider Actions →- Christopher Lee Turner · October 7, 2026 · Sale285 @ $140.11
- Scott Mezvinsky · October 1, 2026 · Option Exercise482 @ $68
- Scott Mezvinsky · October 1, 2026 · Sale241 @ $136.89
- Scott Mezvinsky · October 1, 2026 · Disposition241 @ $136.43
- Scott Mezvinsky · September 1, 2026 · Option Exercise482 @ $68
- Scott Mezvinsky · September 1, 2026 · Sale268 @ $153.64
- Scott Mezvinsky · September 1, 2026 · Disposition214 @ $153.31
- Christopher Lee Turner · September 1, 2026 · Sale261 @ $153.64
- Stephen B. Bratspies · August 27, 2026 · Grant166
- Stephen B. Bratspies · August 27, 2026 · Grant310
- Tracy L. Skeans · August 24, 2026 · Sale3.5K @ $158
- Sean Tresvant · August 18, 2026 · Option Exercise4.1K @ $144.86
- Sean Tresvant · August 18, 2026 · Tax Withholding2.0K @ $144.86
- David Eric Russell · August 3, 2026 · Option Exercise23.2K @ $68
- David Eric Russell · August 3, 2026 · Sale8.0K @ $153.15
Institutional Ownership
March 31, 2026
- Total shares held
- 201.30M
- Total value held
- $28.95B
- Institutional holders
- 1420
- Unknown26.44M
- Unknown18.00M
- Unknown16.83M
- Unknown12.98M
- Unknown9.88M
- Unknown8.33M
- Unknown4.21M
- Unknown4.04M
- Unknown3.80M
- Unknown3.74M
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AI Market Commentary
AI-generatedAll commentary →Synthesized from recent news and fundamentals/technical data -- not human analyst commentary or trader sentiment.
October 17, 2026
KFC Switches Beverage Supplier to Coca-Cola, Impacting Yum! Brands
KFC has ended its partnership with PepsiCo and will now serve Coca‑Cola products. The switch could alter Yum! Brands’ franchise agreements and cost structure, requiring new supply terms. PepsiCo’s loss of KFC may reduce its revenue from the fast‑food chain.
KFC Switches Beverage Supplier to Coca-Cola, Impacting Yum! Brands. KFC has ended its partnership with PepsiCo and will now serve Coca‑Cola products. The switch could alter Yum! Brands’ franchise agreements and cost structure, requiring new supply terms. PepsiCo’s loss of KFC may reduce its revenue from the fast‑food chain.