HNST

The Honest Company Inc. Common Stock (HNST)

Stock · NASDAQ · Consumer Discretionary

$5as of 10/16/2026

AI Market Commentary

AI-generatedAll commentary →

Synthesized from recent news and fundamentals/technical data -- not human analyst commentary or trader sentiment.

September 25, 2026

HNST: Earnings improve but business outlook remains uncertain. A recent Seeking Alpha article notes that The Honest Company posted better-than-expected earnings, showing improvement in revenue and margins. However, the piece also points to ongoing questions about the durability of its business model and growth prospects. The commentary comes as the stock trades near its long‑standing support level of $2.70.

Active signals

Support level
$3.35
Industry
Catalog/Specialty Distribution

What HNST's price did in the 20 trading sessions after each past signal, compared with any 20-session window over the same period.

SignalTimesMedian 20-session returnHigher after 20 sessions
Volume Spike32+1.3%53%
Bollinger Band Breakdown23-2.5%39%
Bollinger Band Breakout20+0.4%50%
200-Day Moving Average TouchActive now7+14.0%57%
Any 20-session window (baseline)-1.7%46%

Computed by MarketWall from daily closing prices since May 18, 2022. Returns are close-to-close and don't include dividends. Past results describe what happened before; they are not a forecast and not investment advice.

About HNST

The Honest Company, Inc. a personal care company, provides personal care products for babies and adults. It offers wipes, personal care, diapers, and beauty products. In addition, it sells its products through retailers and websites, and third-party ecommerce sites. The Honest Company, Inc. was incorporated in 2011 and is headquartered in Los Angeles, California.

Sector
Consumer Discretionary
Industry
Catalog/Specialty Distribution
Employees
174

Fundamentals

1-day range
$4.95$5.16
Market cap
$596.63M
P/E (trailing)
—
P/E (forward)
43.72
EPS (trailing)
$-0.13
Dividend yield
—
Beta
2.47
Avg. volume
2.17M
52-week range
$2.07$6.01
Next earnings: November 5, 2026confirmed

How The Honest Company Inc. Common Stock Makes Money

Where the revenue actually goes — FY2025 annual results

market-wall.comTotalRevenue$371.32MCost of Revenue$247.56M (67%)SG&A$79.51M (21%)Other$36.69M (10%)R&D$7.35M (2%)Tax$204.0K (0%)HNST

Source: 10-K filed Feb 25, 2026 · via SEC EDGAR / Finnhub

Gross Profit$123.75M(33%)
Operating Income-$18.46M(-5%)

Forecasts

6 analyst ratings

Buy 69%
Hold 23%
Sell 8%
1-year price forecast
High
$5.7
+14.1%
Median
$5
+0.1%
Low
$5
+0.1%

The Honest Company Inc. Common Stock Competitors

Chosen by industry and closest market cap.

  • HNST
    The Honest Company Inc. Common Stock
    $5
    ▼ 2.34%
    Market cap $596.63MP/E —
    $2.07$6.01
  • BWMX
    Betterware de Mexico S.A.P.I. de C.V. Ordinary Shares
    $16.1
    ▼ 1.29%
    Market cap $621.60MP/E 9.44
    $12.37$19.79
  • SFIX
    Stitch Fix Inc. Class A Common Stock
    $2.52
    ▼ 1.56%
    Market cap $537.71MP/E —
    $2.1$5.75
  • DDL
    Dingdong (Cayman) Limited American Depositary Shares (each two representing three Ordinary Shares)
    $2.12
    ▼ 0.93%
    Market cap $529.15MP/E 5.87
    $1.65$3.41
  • JMIA
    Jumia Technologies AG American Depositary Shares each representing two Ordinary Shares
    $5.83
    ▼ 4.58%
    Market cap $704.72MP/E —
    $5.59$14.72
  • BBBY
    Bed Bath & Beyond Inc. Common Stock
    $1.56
    ▼ 8.77%
    Market cap $428.99MP/E —
    $3.26$9.28
  • TDUP
    ThredUp Inc. Class A Common Stock
    $2.2
    ▼ 6.38%
    Market cap $401.32MP/E —
    $2.09$10

P/E shows — for peers not currently carrying a live signal of their own.

Latest news

Insider Activity

Insider Actions →
Acquired
679.5K
Disposed
237.2K

Institutional Ownership

March 31, 2026

Total shares held
46.97M
Total value held
$137.54M
Institutional holders
146
Top holders this quarter
  • Unknown6.56M
  • Unknown4.78M
  • Unknown4.25M
  • Unknown3.05M
  • Unknown2.55M
  • Unknown2.41M
  • Unknown1.96M
  • Unknown1.92M
  • Unknown1.89M
  • Unknown1.53M

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