DG

Dollar General Corporation Common Stock (DG)

Stock · NYSE · Consumer Discretionary

$134.36as of 10/16/2026

AI Market Commentary

AI-generatedAll commentary →

Synthesized from recent news and fundamentals/technical data -- not human analyst commentary or trader sentiment.

October 17, 2026

Dollar General faces $1.8M overcharge penalty amid store expansion. Secret shoppers found Dollar General overcharging on about 14% of items, resulting in a $1.8 million penalty. This operational issue contrasts with recent reports highlighting the company's internal turnaround and store expansion plans. While the stock is trading near its 52-week high, the overcharging incident adds a consumer trust challenge to its growth narrative.

Active signals

Support level
$122.45
Industry
Department/Specialty Retail Stores

What DG's price did in the 20 trading sessions after each past signal, compared with any 20-session window over the same period.

SignalTimesMedian 20-session returnHigher after 20 sessions
Bollinger Band Breakdown26+1.2%58%
Volume Spike25+2.6%56%
Bollinger Band BreakoutActive now23+2.8%61%
200-Day Moving Average TouchActive now17-0.5%41%
Any 20-session window (baseline)+0.0%50%

Computed by MarketWall from daily closing prices since May 18, 2022. Returns are close-to-close and don't include dividends. Past results describe what happened before; they are not a forecast and not investment advice.

About DG

Dollar General Corporation, a discount retailer, provides various merchandise products in the southern, southwestern, midwestern, and eastern United States. It offers consumable products, including paper towels, bath tissues, paper dinnerware, trash and storage bags, disinfectants, and laundry products; packaged food, such as cereals, pasta, canned soups, canned meats, fruits and vegetables, condiments, spices, sugar…

Sector
Consumer Discretionary
Industry
Department/Specialty Retail Stores
Employees
194,000

Fundamentals

1-day range
$132.36$135.61
Market cap
$28.11B
P/E (trailing)
17.22
P/E (forward)
16.11
EPS (trailing)
$7.69
Dividend yield
1.88%
Beta
0.20
Avg. volume
2.33M
Ex-dividend date
October 6, 2026
Dividend pay date
October 20, 2026
52-week range
$95.11$158.23
Next earnings: December 3, 2026 · EPS estimate $0.93confirmed

How Dollar General Corporation Common Stock Makes Money

Where the revenue actually goes — FY2025 annual results

market-wall.comTotalRevenue$42.72BNet Income$1.51B (4%)Cost of Revenue$29.62B (69%)SG&A$10.90B (26%)Tax$452.28M (1%)Other$239.08M (1%)DG

Source: 10-K filed Mar 20, 2026 · via SEC EDGAR / Finnhub

Gross Profit$13.10B(31%)
Operating Income$2.20B(5%)

Forecasts

29 analyst ratings

Buy 45%
Hold 53%
Sell 3%
1-year price forecast
High
$180
+34.0%
Median
$140
+4.2%
Low
$90
-33.0%

Dollar General Corporation Common Stock Competitors

Chosen by industry and closest market cap.

  • DG
    Dollar General Corporation Common Stock
    $134.36
    ▲ 0.35%
    Market cap $28.11BP/E 17.22
    $95.11$158.23
  • DLTR
    Dollar Tree Inc. Common Stock
    $124.18
    ▼ 0.18%
    Market cap $24.92BP/E 14.33
    $85.88$142.4
  • BURL
    Burlington Stores Inc. Common Stock
    $262.66
    ▼ 1.92%
    Market cap $23.36BP/E 23.55
    $226.85$378.33
  • FIVE
    Five Below Inc. Common Stock
    $222.72
    ▼ 0.23%
    Market cap $12.78BP/E 19.47
    $143.02$263.88
  • BJ
    BJ's Wholesale Club Holdings Inc. Common Stock
    $102.95
    ▼ 0.31%
    Market cap $12.41BP/E 21.97
    $83.21$105.78
  • DDS
    Dillard's Inc. Common Stock
    $663.26
    ▼ 1.04%
    Market cap $9.64BP/E 14.42
    $503.06$741.98
  • M
    Macy's Inc Common Stock
    $24
    ▼ 0.91%
    Market cap $6.61BP/E 8.34
    $16.69$26.59

P/E shows — for peers not currently carrying a live signal of their own.

Latest news

Insider Activity

Insider Actions →
Acquired
13.2K
Disposed
5.6K

Institutional Ownership

March 31, 2026

Total shares held
203.17M
Total value held
$23.27B
Institutional holders
1139
Top holders this quarter
  • Unknown25.37M
  • Unknown14.31M
  • Unknown11.18M
  • Unknown6.90M
  • Unknown5.84M
  • Unknown5.17M
  • Unknown4.46M
  • Unknown4.32M
  • Unknown3.73M
  • Unknown3.57M

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