BKNG

Booking Holdings Inc. Common Stock (BKNG)

Stock · NASDAQ · Consumer Discretionary

$163.42as of 10/16/2026

AI Market Commentary

AI-generatedAll commentary →

Synthesized from recent news and fundamentals/technical data -- not human analyst commentary or trader sentiment.

October 16, 2026

BKNG Analysts See Upside; Agoda Partners with Emerging Travel Group. Wall Street analysts maintain a positive outlook on Booking Holdings, with an average price target of $233.83. The company also announced a strategic partnership between Agoda and Emerging Travel Group to expand its presence in Asian markets. These developments occur while the stock trades near its 52-week range, reflecting mixed market sentiment.

Active signals

Resistance level
$170.72
Industry
Transportation Services

What BKNG's price did in the 20 trading sessions after each past signal, compared with any 20-session window over the same period.

SignalTimesMedian 20-session returnHigher after 20 sessions
Volume Spike32+3.8%66%
Bollinger Band Breakout28+3.0%61%
Bollinger Band Breakdown15-1.8%47%
200-Day Moving Average TouchActive now15+2.9%60%
Any 20-session window (baseline)+2.4%60%

Computed by MarketWall from daily closing prices since May 18, 2022. Returns are close-to-close and don't include dividends. Past results describe what happened before; they are not a forecast and not investment advice.

About BKNG

Booking Holdings Inc., together with its subsidiaries, provides online and traditional travel and restaurant reservations and related services in the United States, the Netherlands, the United Kingdom, and internationally. The company operates Booking.com, which offers online accommodation reservations; and Priceline, which provides discount travel reservations services, as well as online accommodation, flight, renta…

Sector
Consumer Discretionary
Industry
Transportation Services
Employees
25,550

Fundamentals

1-day range
$162.64$168.25
Market cap
$155.83B
P/E (trailing)
17.40
P/E (forward)
13.20
EPS (trailing)
$9.04
Dividend yield
0.81%
Beta
1.15
Avg. volume
6.81M
Ex-dividend date
September 11, 2026
Dividend pay date
September 30, 2026
52-week range
$150.14$220.81
Next earnings: November 3, 2026 · EPS estimate $4.49After Closeconfirmed

How Booking Holdings Inc. Common Stock Makes Money

Where the revenue actually goes — FY2025 annual results

market-wall.comTotalRevenue$26.92BOther$24.63B (92%)Tax$1.43B (5%)SG&A$857.00M (3%)BKNG

Source: 10-K filed Feb 18, 2026 · via SEC EDGAR / Finnhub

Operating Income$8.82B(33%)

Forecasts

35 analyst ratings

Buy 83%
Hold 17%
Sell 0%
1-year price forecast
High
$301
+84.2%
Median
$240
+46.9%
Low
$170
+4.0%

Booking Holdings Inc. Common Stock Competitors

Chosen by industry and closest market cap.

  • BKNG
    Booking Holdings Inc. Common Stock
    $163.45
    ▼ 1.42%
    Market cap $155.83BP/E 17.40
    $150.14$220.81
  • EXPE
    Expedia Group Inc. Common Stock
    $288.95
    ▼ 1.00%
    Market cap $36.80BP/E 17.20
    $185.34$342
  • XPO
    XPO Inc. Common Stock
    $186.67
    ▼ 1.14%
    Market cap $22.99BP/E 52.70
    $121.48$232.05
  • GATX
    GATX Corporation Common Stock
    $165.51
    ▲ 0.25%
    Market cap $6.31BP/E 15.89
    $150.42$205.56
  • MMYT
    MakeMyTrip Limited Ordinary Shares
    $46.6
    ▼ 0.38%
    Market cap $5.65BP/E 119.92
    $32.67$92.55
  • GXO
    GXO Logistics Inc. Common Stock
    $47.18
    ▲ 1.35%
    Market cap $5.41BP/E 40.75
    $43.61$66.85
  • HAFN
    Hafnia Limited Common Shares
    $10.01
    ▼ 0.99%
    Market cap $3.77BP/E 8.49
    $51.7$106

P/E shows — for peers not currently carrying a live signal of their own.

Latest news

Insider Activity

Insider Actions →
Acquired
0
Disposed
66.3K

Institutional Ownership

March 31, 2026

Total shares held
31.91M
Total value held
$110.92B
Institutional holders
1875
Top holders this quarter
  • Unknown2.65M
  • Unknown2.08M
  • Unknown1.42M
  • Unknown1.16M
  • Unknown1.07M
  • Unknown997.5K
  • Unknown891.1K
  • Unknown870.5K
  • Unknown769.2K
  • Unknown750.2K

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