WHR

WHR · Whirlpool Corporation Common Stock

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AI Market Commentary

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Synthesized from recent news and fundamentals/technical data -- not human analyst commentary or trader sentiment.

October 12, 2026

RBC cuts Whirlpool target to $22 on 2027 risks. RBC Capital lowered its price target for Whirlpool to $22 and maintained an Underperform rating, citing risks in the 2027 outlook. This move coincides with a broader decline in building product stocks and a recent acquisition by Asurion of appliance insurer Domestic & General. The stock is currently trading near its 52-week low, reflecting significant pressure on the company's valuation.

this person other insiders at WHR

Insiders & Stakes

Bitzer Marc R
CHAIRMAN AND CEO
190,000
Shares held
Brega Joao Carlos
EXECUTIVE VICE PRESIDENT, LAR
64,187
Shares held
Peters James W
EXEC VICE PRESIDENT AND CFO
40,570
Shares held
Martin Carey L
EVP & Chief HR Officer
30,563
Shares held
Puente Juan Carlos
EVP & PRES. WHIRLPOOL LAR
28,231
Shares held
Samuel R. Allen
Director
22,156
Shares held
Dietz Diane M.
Director
19,673
Shares held
Morel Gilles
EVP AND PRESIDENT, EMEA
19,216
Shares held
Elliott Geraldine
EVP & Chief Cust & Prtnr Offcr
16,046
Shares held
Beaufils Ludovic
EVP, KASA
15,289
Shares held
Joseph T. Liotine
Chief Executive Officer
15,147
Shares held
Warner Roxanne
SVP & Corporate Controller
14,707
Shares held
Perucchetti Alessandro
EVP, Whirlpool North America
13,238
Shares held
Harish Manwani
Director
12,622
Shares held
James M. Loree
Director
11,344
Shares held
Ava Harter
Chief Legal Officer
10,328
Shares held
Shengpo Wu
EVP AND PRESIDENT, ASIA
9,534
Shares held
LaClair Jennifer A.
Director
9,430
Shares held
De Jong Kyle Peter
EVP & Chief Legal Officer
7,811
Shares held
LIU JOHN D
Director
7,246
Shares held
MORIKIS JOHN G
Director
6,475
Shares held
Wilson Rudolph
Director
6,246
Shares held
Greg Creed
Director
6,080
Shares held
Conley Christopher S
Vice President and Controller
3,514
Shares held
Adcock Mary Ellen
Executive Vice President
2,811
Shares held
Buckner Judith K.
Director
2,811
Shares held
Patricia K. Poppe
Director
2,557
Shares held
DICAMILLO GARY T
Director
2,480
Shares held
Tomczak Todd N
Vice President and Controller
1,589
Shares held
Richard J. Kramer
Director
1,421
Shares held

Transaction History

Bitzer Marc R▼ Sell$0
Bitzer Marc R▼ Sell$0
Warner Roxanne▲ Buy$0
Warner Roxanne▼ Sell$73K
Puente Juan Carlos▲ Buy$0
Martin Carey L▲ Buy$0
Martin Carey L▼ Sell$54K
De Jong Kyle Peter▲ Buy$0
De Jong Kyle Peter▼ Sell$11K
Puente Juan Carlos▼ Sell$19K
Buckner Judith K.▲ Buy$0
Dietz Diane M.▲ Buy$0
James M. Loree▲ Buy$0
Adcock Mary Ellen▲ Buy$0
LaClair Jennifer A.▲ Buy$0
LIU JOHN D▲ Buy$0
Wilson Rudolph▲ Buy$0
Elliott Geraldine▲ Buy$0
MORIKIS JOHN G▲ Buy$0
Bitzer Marc R▼ Sell$0
Bitzer Marc R▼ Sell$0
Greg Creed▲ Buy$199K
Warner Roxanne▼ Sell$2K
Warner Roxanne▼ Sell$6K
Warner Roxanne▲ Buy$0
Warner Roxanne▼ Sell$8K
Tomczak Todd N▲ Buy$0
Tomczak Todd N▼ Sell$2K
Martin Carey L▲ Buy$0
Puente Juan Carlos▼ Sell$23K
De Jong Kyle Peter▲ Buy$0
De Jong Kyle Peter▼ Sell$5K
De Jong Kyle Peter▲ Buy$0
De Jong Kyle Peter▲ Buy$0
De Jong Kyle Peter▼ Sell$10K
Beaufils Ludovic▲ Buy$0
Beaufils Ludovic▼ Sell$18K
Bitzer Marc R▲ Buy$0
Bitzer Marc R▼ Sell$219K
Puente Juan Carlos▲ Buy$0
De Jong Kyle Peter▼ Sell$6K
Martin Carey L▼ Sell$38K
Warner Roxanne▲ Buy$0
Warner Roxanne▲ Buy$0
Tomczak Todd N▼ Sell$2K
Tomczak Todd N▲ Buy$0
Tomczak Todd N▼ Sell$3K
Tomczak Todd N▲ Buy$0
Tomczak Todd N▼ Sell$3K
Tomczak Todd N▲ Buy$0
Warner Roxanne▲ Buy$0
Warner Roxanne▼ Sell$33K
Bitzer Marc R▼ Sell$0
Bitzer Marc R▼ Sell$0
Perucchetti Alessandro▲ Buy$0
Perucchetti Alessandro▼ Sell$48K
Puente Juan Carlos▲ Buy$0
Perucchetti Alessandro▲ Buy$0
Perucchetti Alessandro▼ Sell$201K
Bitzer Marc R▼ Sell$0
Bitzer Marc R▼ Sell$0
Elliott Geraldine▲ Buy$0
James M. Loree▲ Buy$0
Harish Manwani▲ Buy$0
Harish Manwani▼ Sell$31K
MORIKIS JOHN G▲ Buy$0
LIU JOHN D▲ Buy$0
Dietz Diane M.▲ Buy$0
LaClair Jennifer A.▲ Buy$0
Samuel R. Allen▲ Buy$0
Wilson Rudolph▲ Buy$0
Bitzer Marc R▼ Sell$0
Bitzer Marc R▼ Sell$0
Bitzer Marc R▼ Sell$0
Bitzer Marc R▼ Sell$0
Warner Roxanne▼ Sell$0
Warner Roxanne▼ Sell$4K
Warner Roxanne▲ Buy$0
Warner Roxanne▲ Buy$0
Warner Roxanne▼ Sell$8K
Warner Roxanne▲ Buy$0
Warner Roxanne▼ Sell$3K
Warner Roxanne▲ Buy$0
Warner Roxanne▲ Buy$0
Warner Roxanne▼ Sell$119K
Puente Juan Carlos▲ Buy$0
Beaufils Ludovic▲ Buy$0
Beaufils Ludovic▼ Sell$71K
Martin Carey L▲ Buy$0
Martin Carey L▼ Sell$124K
Bitzer Marc R▼ Sell$1.1M
Peters James W▼ Sell$627K
Peters James W▼ Sell$0
Bitzer Marc R▼ Sell$0
Bitzer Marc R▼ Sell$0
Puente Juan Carlos▼ Sell$327K
Warner Roxanne▲ Buy$0
Warner Roxanne▼ Sell$29K
Puente Juan Carlos▲ Buy$0
Perucchetti Alessandro▲ Buy$0
Perucchetti Alessandro▼ Sell$29K
Beaufils Ludovic▼ Sell$44K
Puente Juan Carlos▲ Buy$0
Beaufils Ludovic▲ Buy$0
Beaufils Ludovic▼ Sell$73K
Beaufils Ludovic▲ Buy$0
Bitzer Marc R▼ Sell$0
Bitzer Marc R▼ Sell$0
Harish Manwani▼ Sell$29K
LaClair Jennifer A.▲ Buy$0
James M. Loree▲ Buy$0
Wilson Rudolph▲ Buy$0
Richard J. Kramer▲ Buy$0
LIU JOHN D▲ Buy$0
Harish Manwani▲ Buy$0
Dietz Diane M.▲ Buy$0
Samuel R. Allen▲ Buy$0
Elliott Geraldine▲ Buy$0
Bitzer Marc R▼ Sell$0
Bitzer Marc R▼ Sell$0
Ava Harter▼ Sell$134K
Martin Carey L▲ Buy$0
Morel Gilles▲ Buy$0
Morel Gilles▼ Sell$122K
Perucchetti Alessandro▲ Buy$0
Conley Christopher S▼ Sell$5K
Conley Christopher S▲ Buy$0
Conley Christopher S▼ Sell$16K
Bitzer Marc R▲ Buy$0
Ava Harter▲ Buy$0
Perucchetti Alessandro▼ Sell$18K
Peters James W▲ Buy$0
Conley Christopher S▲ Buy$0
Perucchetti Alessandro▲ Buy$0
Puente Juan Carlos▲ Buy$0
Conley Christopher S▲ Buy$0
Peters James W▼ Sell$301K
Perucchetti Alessandro▼ Sell$5K
Martin Carey L▼ Sell$85K
Martin Carey L▼ Sell$0
Conley Christopher S▼ Sell$6K
Conley Christopher S▲ Buy$0
Conley Christopher S▼ Sell$8K
Bitzer Marc R▼ Sell$1.5M
Beaufils Ludovic▲ Buy$0
Beaufils Ludovic▼ Sell$27K
Beaufils Ludovic▼ Sell$0
Conley Christopher S▼ Sell$75K
Bitzer Marc R▼ Sell$0
Bitzer Marc R▼ Sell$0
Bitzer Marc R▼ Sell$0
Bitzer Marc R▼ Sell$253K
Bitzer Marc R▼ Sell$0
Martin Carey L▲ Buy$0
Martin Carey L▼ Sell$221K
Peters James W▼ Sell$0
Peters James W▼ Sell$859K
Bitzer Marc R▼ Sell$2.9M
Bitzer Marc R▼ Sell$0
Puente Juan Carlos▼ Sell$56K
Bitzer Marc R▼ Sell$0
Bitzer Marc R▼ Sell$0
Samuel R. Allen▲ Buy$0
Elliott Geraldine▼ Sell$0
Elliott Geraldine▼ Sell$0
LaClair Jennifer A.▲ Buy$0
Dietz Diane M.▲ Buy$0
Elliott Geraldine▲ Buy$0
Patricia K. Poppe▲ Buy$0
Harish Manwani▲ Buy$0
Harish Manwani▼ Sell$0
James M. Loree▲ Buy$0
Bitzer Marc R▼ Sell$0
Bitzer Marc R▼ Sell$0
Bitzer Marc R▼ Sell$0
Bitzer Marc R▼ Sell$0
Conley Christopher S▲ Buy$0
Conley Christopher S▼ Sell$46K
Conley Christopher S▲ Buy$0
Conley Christopher S▼ Sell$7K
Conley Christopher S▲ Buy$0
Conley Christopher S▲ Buy$0
Conley Christopher S▼ Sell$6K
Morel Gilles▲ Buy$0
Morel Gilles▼ Sell$266K
Brega Joao Carlos▲ Buy$0
Brega Joao Carlos▲ Buy$0
Peters James W▲ Buy$0
Peters James W▼ Sell$1.2M
Bitzer Marc R▲ Buy$0
Bitzer Marc R▼ Sell$5.3M
Conley Christopher S▼ Sell$6K
DICAMILLO GARY T▲ Buy$39K
DICAMILLO GARY T▼ Sell$39K
Conley Christopher S▼ Sell$226K
Conley Christopher S▲ Buy$0
Conley Christopher S▼ Sell$63K
Conley Christopher S▲ Buy$0
Conley Christopher S▼ Sell$92K
Morel Gilles▲ Buy$0

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