OPRX · OptimizeRx Corporation Common Stock
View on chartInsiders & Stakes
| William J. Febbo CHIEF EXECUTIVE OFFICER | ▼ Sell | Tax Withholding | 600,852 Shares held | 2/14/2025 | View profile |
| James Paul Lang Director | ▲ Buy | Grant | 433,837 Shares held | 6/9/2026 | View profile |
| Stephen L. Silvestro CCO | ▼ Sell | Tax Withholding | 183,551 Shares held | 8/21/2026 | View profile |
| Edward Stelmakh CFO/COO | ▼ Sell | Tax Withholding | 121,791 Shares held | 8/21/2026 | View profile |
| Ellen O'Connor Vos Director | ▲ Buy | Grant | 107,159 Shares held | 6/9/2026 | View profile |
| Andrew J. D'Silva Chief Business Officer | ▼ Sell | Tax Withholding | 99,246 Shares held | 10/1/2026 | View profile |
| Gregory D. Wasson Director | ▲ Buy | Grant | 91,700 Shares held | 6/9/2026 | View profile |
| Marion Odence-Ford General Counsel and CCO | ▼ Sell | Tax Withholding | 90,407 Shares held | 8/21/2026 | View profile |
| HALAS GUS D Director | ▲ Buy | Option Exercise | 80,926 Shares held | 6/5/2024 | View profile |
| Patrick D. Spangler Director | ▲ Buy | Grant | 78,732 Shares held | 6/9/2026 | View profile |
| Paramore Miriam J PRESIDENT AND CSO | ▲ Buy | Option Exercise | 74,607 Shares held | 12/2/2021 | View profile |
| Theresa Greco Chief Commercial Officer | ▼ Sell | Tax Withholding | 71,075 Shares held | 5/15/2026 | View profile |
| Doug Besch Chief Product Officer | ▼ Sell | Tax Withholding | 66,876 Shares held | 12/23/2025 | View profile |
| Cathy Klema Director | ▲ Buy | Grant | 56,137 Shares held | 6/9/2026 | View profile |
| BAKER DOUGLAS P CHIEF FINANCIAL OFFICER | ▼ Sell | Open Market | 34,796 Shares held | 10/5/2021 | View profile |
| Mariyamma Varghese Presti Director | ▲ Buy | Grant | 30,318 Shares held | 6/9/2026 | View profile |
| Brendan W. Merrell CHIEF OPERATING OFFICER | ▼ Sell | Tax Withholding | 25,187 Shares held | 8/21/2026 | View profile |
| Inman Todd Chief Technology Officer | ▼ Sell | Tax Withholding | 538 Shares held | 3/1/2023 | View profile |
Transaction History
| Andrew J. D'Silva | ▼ Sell | Tax Withholding | 414 | $3K | 10/1/2026 |
| Andrew J. D'Silva | ▼ Sell | Tax Withholding | 1,432 | $11K | 9/1/2026 |
| Brendan W. Merrell | ▼ Sell | Tax Withholding | 1,020 | $8K | 8/21/2026 |
| Stephen L. Silvestro | ▼ Sell | Tax Withholding | 1,737 | $13K | 8/21/2026 |
| Marion Odence-Ford | ▼ Sell | Tax Withholding | 1,529 | $12K | 8/21/2026 |
| Andrew J. D'Silva | ▼ Sell | Tax Withholding | 1,243 | $10K | 8/21/2026 |
| Edward Stelmakh | ▼ Sell | Tax Withholding | 1,381 | $11K | 8/21/2026 |
| Stephen L. Silvestro | ▲ Buy | Grant | 79,200 | $0 | 8/20/2026 |
| Andrew J. D'Silva | ▲ Buy | Grant | 57,600 | $0 | 8/20/2026 |
| Brendan W. Merrell | ▲ Buy | Grant | 57,600 | $0 | 8/20/2026 |
| Marion Odence-Ford | ▲ Buy | Grant | 57,600 | $0 | 8/20/2026 |
| Cathy Klema | ▲ Buy | Grant | 34,517 | $0 | 6/9/2026 |
| Mariyamma Varghese Presti | ▲ Buy | Grant | 17,258 | $0 | 6/9/2026 |
| Patrick D. Spangler | ▲ Buy | Grant | 34,517 | $0 | 6/9/2026 |
| Ellen O'Connor Vos | ▲ Buy | Grant | 34,517 | $0 | 6/9/2026 |
| Gregory D. Wasson | ▲ Buy | Grant | 34,517 | $0 | 6/9/2026 |
| James Paul Lang | ▲ Buy | Grant | 34,517 | $0 | 6/9/2026 |
| Theresa Greco | ▼ Sell | Tax Withholding | 914 | $5K | 5/15/2026 |
| Theresa Greco | ▼ Sell | Tax Withholding | 879 | $5K | 5/15/2026 |
| Stephen L. Silvestro | ▼ Sell | Tax Withholding | 5,219 | $27K | 5/15/2026 |
| Mariyamma Varghese Presti | ▲ Buy | Grant | 13,060 | $0 | 5/1/2026 |
| Marion Odence-Ford | ▲ Buy | Option Exercise | 4,000 | — | 2/11/2026 |
| Marion Odence-Ford | ▼ Sell | Tax Withholding | 1,386 | $13K | 2/11/2026 |
| Theresa Greco | ▼ Sell | Tax Withholding | 1,420 | $18K | 12/23/2025 |
| Stephen L. Silvestro | ▼ Sell | Tax Withholding | 3,361 | $43K | 12/23/2025 |
| Marion Odence-Ford | ▼ Sell | Tax Withholding | 4,051 | $52K | 12/23/2025 |
| Doug Besch | ▼ Sell | Tax Withholding | 4,079 | $52K | 12/23/2025 |
| Edward Stelmakh | ▼ Sell | Tax Withholding | 3,658 | $47K | 12/23/2025 |
| Doug Besch | ▲ Buy | Option Exercise | 1,964 | $0 | 12/19/2025 |
| Edward Stelmakh | ▲ Buy | Option Exercise | 5,237 | $0 | 12/19/2025 |
| Edward Stelmakh | ▼ Sell | Open Market | 1,388 | $19K | 12/19/2025 |
| Stephen L. Silvestro | ▲ Buy | Option Exercise | 6,546 | $0 | 12/19/2025 |
| Stephen L. Silvestro | ▼ Sell | Tax Withholding | 1,594 | $22K | 12/19/2025 |
| Marion Odence-Ford | ▲ Buy | Option Exercise | 3,928 | $0 | 12/19/2025 |
| Marion Odence-Ford | ▼ Sell | Tax Withholding | 1,153 | $16K | 12/19/2025 |
| Brendan W. Merrell | ▼ Sell | Tax Withholding | 289 | $4K | 12/19/2025 |
| Andrew J. D'Silva | ▼ Sell | Tax Withholding | 703 | $9K | 12/19/2025 |
| Doug Besch | ▼ Sell | Tax Withholding | 581 | $8K | 12/19/2025 |
| Brendan W. Merrell | ▼ Sell | Tax Withholding | 712 | $10K | 12/11/2025 |
| Andrew J. D'Silva | ▼ Sell | Tax Withholding | 868 | $12K | 12/11/2025 |
| Theresa Greco | ▼ Sell | Tax Withholding | 1,693 | $35K | 11/1/2025 |
| Marion Odence-Ford | ▼ Sell | Tax Withholding | 1,952 | $37K | 10/3/2025 |
| Stephen L. Silvestro | ▲ Buy | Option Exercise | 6,649 | $0 | 10/3/2025 |
| Stephen L. Silvestro | ▼ Sell | Open Market | 1,620 | $30K | 10/3/2025 |
| Edward Stelmakh | ▲ Buy | Option Exercise | 16,623 | $0 | 10/3/2025 |
| Edward Stelmakh | ▼ Sell | Tax Withholding | 4,406 | $83K | 10/3/2025 |
| Doug Besch | ▲ Buy | Option Exercise | 3,325 | $0 | 10/3/2025 |
| Doug Besch | ▼ Sell | Tax Withholding | 983 | $18K | 10/3/2025 |
| Brendan W. Merrell | ▼ Sell | Tax Withholding | 483 | $9K | 10/3/2025 |
| Andrew J. D'Silva | ▼ Sell | Tax Withholding | 794 | $15K | 10/3/2025 |
| Marion Odence-Ford | ▲ Buy | Option Exercise | 6,649 | $0 | 10/3/2025 |
| Andrew J. D'Silva | ▼ Sell | Tax Withholding | 414 | $8K | 10/1/2025 |
| Patrick D. Spangler | ▼ Sell | Open Market | 11,120 | $194K | 8/28/2025 |
| Andrew J. D'Silva | ▲ Buy | Grant | 10,417 | $0 | 8/21/2025 |
| Stephen L. Silvestro | ▲ Buy | Grant | 15,625 | $0 | 8/21/2025 |
| Marion Odence-Ford | ▲ Buy | Grant | 15,625 | $0 | 8/21/2025 |
| Edward Stelmakh | ▲ Buy | Grant | 15,625 | $0 | 8/21/2025 |
| Theresa Greco | ▲ Buy | Grant | 15,625 | $0 | 8/21/2025 |
| Doug Besch | ▲ Buy | Grant | 15,625 | $0 | 8/21/2025 |
| Brendan W. Merrell | ▲ Buy | Grant | 10,417 | $0 | 8/21/2025 |
| Cathy Klema | ▲ Buy | Grant | 9,868 | $0 | 6/11/2025 |
| James Paul Lang | ▲ Buy | Grant | 9,868 | $0 | 6/11/2025 |
| Patrick D. Spangler | ▲ Buy | Grant | 9,868 | $0 | 6/11/2025 |
| Ellen O'Connor Vos | ▲ Buy | Grant | 9,868 | $0 | 6/11/2025 |
| Gregory D. Wasson | ▲ Buy | Grant | 9,868 | $0 | 6/11/2025 |
| Theresa Greco | ▲ Buy | Grant | 7,042 | $0 | 5/15/2025 |
| Stephen L. Silvestro | ▲ Buy | Grant | 46,948 | $0 | 5/15/2025 |
| Theresa Greco | ▲ Buy | Grant | 2,441 | $0 | 5/15/2025 |
| James Paul Lang | ▲ Buy | Open Market | 321,408 | $2.4M | 3/14/2025 |
| Stephen L. Silvestro | ▼ Sell | Tax Withholding | 572 | $3K | 3/1/2025 |
| Marion Odence-Ford | ▲ Buy | Option Exercise | 771 | $0 | 3/1/2025 |
| Marion Odence-Ford | ▼ Sell | Tax Withholding | 268 | $1K | 3/1/2025 |
| Stephen L. Silvestro | ▲ Buy | Option Exercise | 1,928 | $0 | 3/1/2025 |
| Edward Stelmakh | ▼ Sell | Tax Withholding | 2,156 | $14K | 2/15/2025 |
| Doug Besch | ▼ Sell | Tax Withholding | 1,386 | $9K | 2/15/2025 |
| Stephen L. Silvestro | ▼ Sell | Tax Withholding | 2,298 | $15K | 2/15/2025 |
| Marion Odence-Ford | ▼ Sell | Tax Withholding | 1,479 | $10K | 2/15/2025 |
| William J. Febbo | ▼ Sell | Tax Withholding | 401 | $3K | 2/14/2025 |
| Marion Odence-Ford | ▲ Buy | Option Exercise | 4,000 | — | 2/11/2025 |
| Marion Odence-Ford | ▼ Sell | Tax Withholding | 1,386 | $8K | 2/11/2025 |
| Cathy Klema | ▲ Buy | Option Exercise | 5,109 | $0 | 2/2/2025 |
| Edward Stelmakh | ▲ Buy | Grant | 41,408 | $0 | 12/23/2024 |
| Stephen L. Silvestro | ▲ Buy | Grant | 41,408 | $0 | 12/23/2024 |
| Theresa Greco | ▲ Buy | Grant | 15,528 | $0 | 12/23/2024 |
| Marion Odence-Ford | ▲ Buy | Grant | 41,408 | $0 | 12/23/2024 |
| Doug Besch | ▲ Buy | Grant | 41,408 | $0 | 12/23/2024 |
| Marion Odence-Ford | ▼ Sell | Tax Withholding | 1,153 | $5K | 12/20/2024 |
| Stephen L. Silvestro | ▼ Sell | Tax Withholding | 2,576 | $12K | 12/19/2024 |
| Doug Besch | ▼ Sell | Tax Withholding | 577 | $3K | 12/19/2024 |
| Edward Stelmakh | ▲ Buy | Option Exercise | 5,237 | $0 | 12/19/2024 |
| Edward Stelmakh | ▼ Sell | Tax Withholding | 1,316 | $6K | 12/19/2024 |
| Doug Besch | ▲ Buy | Option Exercise | 1,964 | $0 | 12/19/2024 |
| Marion Odence-Ford | ▲ Buy | Option Exercise | 3,927 | $0 | 12/19/2024 |
| Stephen L. Silvestro | ▲ Buy | Option Exercise | 6,546 | $0 | 12/19/2024 |
| William J. Febbo | ▲ Buy | Open Market | 20,000 | $100K | 12/12/2024 |
| Marion Odence-Ford | ▲ Buy | Option Exercise | 1,785 | $0 | 11/8/2024 |
| Marion Odence-Ford | ▼ Sell | Tax Withholding | 524 | $3K | 11/8/2024 |
| Theresa Greco | ▼ Sell | Tax Withholding | 1,693 | $9K | 11/1/2024 |
| Edward Stelmakh | ▼ Sell | Tax Withholding | 2,066 | $14K | 10/11/2024 |
| Edward Stelmakh | ▲ Buy | Option Exercise | 8,222 | $0 | 10/11/2024 |
| Doug Besch | ▲ Buy | Option Exercise | 3,324 | $0 | 10/3/2024 |
| Doug Besch | ▼ Sell | Tax Withholding | 976 | $8K | 10/3/2024 |
| Marion Odence-Ford | ▼ Sell | Tax Withholding | 1,952 | $15K | 10/3/2024 |
| Stephen L. Silvestro | ▲ Buy | Option Exercise | 6,649 | $0 | 10/3/2024 |
| Stephen L. Silvestro | ▼ Sell | Tax Withholding | 2,617 | $20K | 10/3/2024 |
| Marion Odence-Ford | ▲ Buy | Option Exercise | 6,649 | $0 | 10/3/2024 |
| Edward Stelmakh | ▼ Sell | Tax Withholding | 4,177 | $33K | 10/3/2024 |
| Edward Stelmakh | ▲ Buy | Option Exercise | 16,622 | $0 | 10/3/2024 |
| Gregory D. Wasson | ▲ Buy | Grant | 13,286 | $0 | 6/7/2024 |
| Cathy Klema | ▲ Buy | Grant | 6,643 | $0 | 6/7/2024 |
| James Paul Lang | ▲ Buy | Grant | 13,286 | $0 | 6/7/2024 |
| Ellen O'Connor Vos | ▲ Buy | Grant | 13,286 | $0 | 6/7/2024 |
| Patrick D. Spangler | ▲ Buy | Grant | 13,286 | $0 | 6/7/2024 |
| Patrick D. Spangler | ▲ Buy | Option Exercise | 10,061 | $0 | 6/5/2024 |
| HALAS GUS D | ▲ Buy | Option Exercise | 10,061 | $0 | 6/5/2024 |
| Ellen O'Connor Vos | ▲ Buy | Option Exercise | 10,061 | $0 | 6/5/2024 |
| Gregory D. Wasson | ▲ Buy | Option Exercise | 10,061 | $0 | 6/5/2024 |
| James Paul Lang | ▲ Buy | Option Exercise | 10,061 | $0 | 6/5/2024 |
| Stephen L. Silvestro | ▼ Sell | Tax Withholding | 35,415 | $379K | 5/2/2024 |
| Stephen L. Silvestro | ▲ Buy | Option Exercise | 90,000 | $0 | 5/2/2024 |
| William J. Febbo | ▲ Buy | Option Exercise | 28,895 | $0 | 4/18/2024 |
| William J. Febbo | ▼ Sell | Tax Withholding | 782 | $7K | 4/18/2024 |
| William J. Febbo | ▲ Buy | Grant | 60,000 | $0 | 4/15/2024 |
| Stephen L. Silvestro | ▲ Buy | Grant | 7,750 | $0 | 3/15/2024 |
| Stephen L. Silvestro | ▼ Sell | Tax Withholding | 668 | $11K | 3/1/2024 |
| Marion Odence-Ford | ▼ Sell | Tax Withholding | 268 | $4K | 3/1/2024 |
| Stephen L. Silvestro | ▲ Buy | Option Exercise | 1,927 | $0 | 3/1/2024 |
| Marion Odence-Ford | ▲ Buy | Option Exercise | 771 | $0 | 3/1/2024 |
| Doug Besch | ▲ Buy | Grant | 4,000 | $0 | 2/15/2024 |
| William J. Febbo | ▲ Buy | Grant | 15,000 | $0 | 2/15/2024 |
| Edward Stelmakh | ▲ Buy | Grant | 7,083 | $0 | 2/15/2024 |
| Marion Odence-Ford | ▲ Buy | Grant | 4,267 | $0 | 2/15/2024 |
| Marion Odence-Ford | ▼ Sell | Tax Withholding | 1,386 | $21K | 2/11/2024 |
| Marion Odence-Ford | ▲ Buy | Option Exercise | 4,000 | $0 | 2/11/2024 |
| William J. Febbo | ▲ Buy | Option Exercise | 9,628 | $0 | 1/9/2024 |
| William J. Febbo | ▼ Sell | Tax Withholding | 2,884 | $38K | 1/9/2024 |
| Marion Odence-Ford | ▼ Sell | Open Market | 4,000 | $61K | 1/9/2024 |
| Marion Odence-Ford | ▲ Buy | Option Exercise | 1,785 | $0 | 11/8/2023 |
| Marion Odence-Ford | ▼ Sell | Tax Withholding | 524 | $5K | 11/8/2023 |
| Theresa Greco | ▲ Buy | Grant | 18,519 | $0 | 11/1/2023 |
| Edward Stelmakh | ▼ Sell | Tax Withholding | 2,066 | $15K | 10/11/2023 |
| Edward Stelmakh | ▲ Buy | Option Exercise | 6,155 | $0 | 10/11/2023 |
| Stephen L. Silvestro | ▲ Buy | Option Exercise | 6,649 | $0 | 10/3/2023 |
| Stephen L. Silvestro | ▼ Sell | Tax Withholding | 1,952 | $14K | 10/3/2023 |
| Edward Stelmakh | ▲ Buy | Option Exercise | 16,662 | $0 | 10/3/2023 |
| Doug Besch | ▲ Buy | Option Exercise | 3,324 | $0 | 10/3/2023 |
| Edward Stelmakh | ▼ Sell | Tax Withholding | 4,117 | $29K | 10/3/2023 |
| Doug Besch | ▼ Sell | Tax Withholding | 976 | $7K | 10/3/2023 |
| Marion Odence-Ford | ▼ Sell | Tax Withholding | 1,952 | $14K | 10/3/2023 |
| Marion Odence-Ford | ▲ Buy | Option Exercise | 6,649 | $0 | 10/3/2023 |
| Gregory D. Wasson | ▲ Buy | Option Exercise | 4,637 | $0 | 6/7/2023 |
| Patrick D. Spangler | ▲ Buy | Option Exercise | 4,637 | $0 | 6/7/2023 |
| HALAS GUS D | ▲ Buy | Option Exercise | 4,637 | $0 | 6/7/2023 |
| Ellen O'Connor Vos | ▲ Buy | Option Exercise | 4,637 | $0 | 6/7/2023 |
| James Paul Lang | ▲ Buy | Option Exercise | 4,637 | $0 | 6/7/2023 |
| Ellen O'Connor Vos | ▲ Buy | Option Exercise | 657 | $0 | 3/31/2023 |
| Patrick D. Spangler | ▲ Buy | Option Exercise | 657 | $0 | 3/31/2023 |
| Gregory D. Wasson | ▲ Buy | Option Exercise | 657 | $0 | 3/31/2023 |
| HALAS GUS D | ▲ Buy | Option Exercise | 657 | $0 | 3/30/2023 |
| James Paul Lang | ▲ Buy | Option Exercise | 657 | $0 | 3/30/2023 |
| Inman Todd | ▼ Sell | Tax Withholding | 233 | $4K | 3/1/2023 |
| Marion Odence-Ford | ▲ Buy | Option Exercise | 771 | $0 | 3/1/2023 |
| Stephen L. Silvestro | ▲ Buy | Option Exercise | 1,927 | $0 | 3/1/2023 |
| Stephen L. Silvestro | ▼ Sell | Tax Withholding | 668 | $12K | 3/1/2023 |
| Inman Todd | ▲ Buy | Option Exercise | 771 | $0 | 3/1/2023 |
| Marion Odence-Ford | ▼ Sell | Tax Withholding | 268 | $5K | 3/1/2023 |
| Marion Odence-Ford | ▼ Sell | Tax Withholding | 1,422 | $25K | 2/11/2023 |
| Marion Odence-Ford | ▲ Buy | Option Exercise | 4,000 | $0 | 2/11/2023 |
| William J. Febbo | ▲ Buy | Option Exercise | 9,628 | — | 1/7/2023 |
| HALAS GUS D | ▲ Buy | Option Exercise | 409 | $0 | 12/30/2022 |
| Gregory D. Wasson | ▲ Buy | Option Exercise | 409 | $0 | 12/30/2022 |
| Ellen O'Connor Vos | ▲ Buy | Option Exercise | 409 | $0 | 12/30/2022 |
| Patrick D. Spangler | ▲ Buy | Option Exercise | 409 | $0 | 12/30/2022 |
| James Paul Lang | ▲ Buy | Option Exercise | 409 | $0 | 12/30/2022 |
| Marion Odence-Ford | ▲ Buy | Option Exercise | 1,785 | $0 | 11/8/2022 |
| Marion Odence-Ford | ▼ Sell | Tax Withholding | 710 | $10K | 11/8/2022 |
| Edward Stelmakh | ▼ Sell | Tax Withholding | 6,539 | $99K | 10/11/2022 |
| Edward Stelmakh | ▲ Buy | Option Exercise | 8,221 | $0 | 10/11/2022 |
| Edward Stelmakh | ▲ Buy | Option Exercise | 8,221 | $0 | 10/11/2022 |
| HALAS GUS D | ▲ Buy | Option Exercise | 334 | $0 | 9/29/2022 |
| Ellen O'Connor Vos | ▲ Buy | Option Exercise | 334 | $0 | 9/29/2022 |
| Gregory D. Wasson | ▲ Buy | Option Exercise | 334 | $0 | 9/29/2022 |
| Patrick D. Spangler | ▲ Buy | Option Exercise | 334 | $0 | 9/29/2022 |
| James Paul Lang | ▲ Buy | Option Exercise | 334 | $0 | 9/29/2022 |
| Marion Odence-Ford | ▲ Buy | Open Market | 1,000 | $16K | 8/26/2022 |
| William J. Febbo | ▲ Buy | Open Market | 10,700 | $164K | 8/22/2022 |
| James Paul Lang | ▲ Buy | Open Market | 6,000 | $99K | 8/19/2022 |
| William J. Febbo | ▲ Buy | Open Market | 5,400 | $87K | 8/19/2022 |
| Ellen O'Connor Vos | ▲ Buy | Open Market | 500 | $8K | 8/16/2022 |
| Stephen L. Silvestro | ▲ Buy | Open Market | 3,200 | $50K | 8/16/2022 |
| Edward Stelmakh | ▲ Buy | Open Market | 3,000 | $46K | 8/15/2022 |
| William J. Febbo | ▼ Sell | Open Market | 400 | $18K | 2/18/2022 |
| William J. Febbo | ▼ Sell | Open Market | 7,066 | $312K | 2/18/2022 |
| William J. Febbo | ▼ Sell | Open Market | 9,200 | $399K | 2/18/2022 |
| Marion Odence-Ford | ▲ Buy | Option Exercise | 4,000 | — | 2/11/2022 |
| William J. Febbo | ▼ Sell | Open Market | 8,226 | $391K | 1/18/2022 |
| William J. Febbo | ▼ Sell | Open Market | 8,140 | $382K | 1/18/2022 |
| William J. Febbo | ▼ Sell | Open Market | 300 | $15K | 1/18/2022 |
| William J. Febbo | ▼ Sell | Tax Withholding | 9,627 | — | 1/7/2022 |
| Stephen L. Silvestro | ▲ Buy | Option Exercise | 13,241 | $99K | 12/17/2021 |
AI Market Commentary
AI-generatedAll commentary →Synthesized from recent news and fundamentals/technical data -- not human analyst commentary or trader sentiment.
September 28, 2026
OptimizeRx Expands Ad Reach via OpenPath Deal with The Trade Desk
OptimizeRx has announced a partnership with The Trade Desk that uses its OpenPath platform to add authenticated healthcare professional reach to the ad network. The deal is expected to broaden the company’s inventory and provide advertisers with more precise targeting in the healthcare space. This collaboration follows a series of moves to grow OptimizeRx’s presence in the digital advertising market.
OptimizeRx Expands Ad Reach via OpenPath Deal with The Trade Desk. OptimizeRx has announced a partnership with The Trade Desk that uses its OpenPath platform to add authenticated healthcare professional reach to the ad network. The deal is expected to broaden the company’s inventory and provide advertisers with more precise targeting in the healthcare space. This collaboration follows a series of moves to grow OptimizeRx’s presence in the digital advertising market.