AAPL

AAPL · Apple Inc. Common Stock

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AI Market Commentary

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Synthesized from recent news and fundamentals/technical data -- not human analyst commentary or trader sentiment.

October 16, 2026

Apple's iPhone Duo Backorders Surge Amid Soft iPhone 18 Demand. Apple reported that pre‑orders for its new iPhone Duo have created backorders extending to 2027, showing strong demand for the model. Analysts suggest this enthusiasm could help offset reports of softer demand for the upcoming iPhone 18. The development appears while broader tech stocks fell in the afternoon, yet Apple remains a top performer among the Magnificent 7 group. The stock currently trades above its $308.52 support level with an RSI near 61.

this person other insiders at AAPL

Insiders & Stakes

Arthur D. Levinson
Director
3,699,576
Shares held
Timothy D. Cook
Director
3,280,418
Shares held
Sabih Khan
COO
1,073,895
Shares held
GORE ALBERT JR
Director
468,995
Shares held
Jeffrey E. Williams
Director
390,059
Shares held
Katherine L. Adams
SVP, GC and Secretary
175,408
Shares held
Deirdre O'Brien
Senior Vice President
136,810
Shares held
Ronald D. Sugar
Director
110,566
Shares held
Maestri Luca
Senior Vice President, CFO
107,788
Shares held
Andrea Jung
Director
77,260
Shares held
Susan Wagner
Director
63,746
Shares held
Jennifer Newstead
SVP, GC and Government Affairs
44,391
Shares held
Ben Borders
Principal Accounting Officer
38,713
Shares held
James A. Bell
Director
38,527
Shares held
Chris Kondo
Principal Accounting Officer
15,098
Shares held
Kevan Parekh
Senior Vice President, CFO
13,366
Shares held
Monica C. Lozano
Director
9,862
Shares held
Alex Gorsky
Director
6,794
Shares held
Wanda M. Austin
Director
2,843
Shares held

Transaction History

Jennifer Newstead▼ Sell$816K
Jennifer Newstead▼ Sell$475K
Jennifer Newstead▲ Buy—
Jennifer Newstead▼ Sell$5.4M
Jennifer Newstead▼ Sell$456K
Jennifer Newstead▼ Sell$456K
Jennifer Newstead▼ Sell$447K
Jennifer Newstead▼ Sell$442K
Jennifer Newstead▼ Sell$443K
Ben Borders▼ Sell$34K
Jennifer Newstead▲ Buy—
Jennifer Newstead▼ Sell$4.8M
Ben Borders▲ Buy—
Ben Borders▼ Sell$37K
Arthur D. Levinson▼ Sell$15.6M
Arthur D. Levinson▼ Sell$0
Ben Borders▼ Sell$369K
Arthur D. Levinson▼ Sell$42.6M
Arthur D. Levinson▼ Sell$0
Arthur D. Levinson▼ Sell$28.6M
Kevan Parekh▼ Sell$422K
Ben Borders▲ Buy—
Ben Borders▼ Sell$238K
Kevan Parekh▲ Buy—
Kevan Parekh▼ Sell$1.3M
Deirdre O'Brien▼ Sell$5.2M
Deirdre O'Brien▼ Sell$2.5M
Timothy D. Cook▼ Sell$1.3M
Timothy D. Cook▼ Sell$475K
Timothy D. Cook▼ Sell$4.1M
Timothy D. Cook▼ Sell$7.2M
Timothy D. Cook▼ Sell$1.2M
Timothy D. Cook▼ Sell$2.3M
Deirdre O'Brien▲ Buy—
Deirdre O'Brien▼ Sell$8.8M
Sabih Khan▼ Sell$8.5M
Timothy D. Cook▲ Buy—
Timothy D. Cook▼ Sell$17.0M
Sabih Khan▲ Buy—
Jennifer Newstead▲ Buy—
Jennifer Newstead▼ Sell$8.1M
Arthur D. Levinson▼ Sell$0
Susan Wagner▲ Buy—
Ronald D. Sugar▲ Buy—
Monica C. Lozano▲ Buy—
Arthur D. Levinson▲ Buy—
Andrea Jung▲ Buy—
Alex Gorsky▲ Buy—
Wanda M. Austin▲ Buy—
Katherine L. Adams▼ Sell$0
Chris Kondo▼ Sell$1.0M
Kevan Parekh▼ Sell$123K
Kevan Parekh▼ Sell$411K
Kevan Parekh▼ Sell$380K
Kevan Parekh▼ Sell$124K
Kevan Parekh▲ Buy—
Kevan Parekh▼ Sell$2.0M
Chris Kondo▲ Buy—
Chris Kondo▼ Sell$902K
Timothy D. Cook▼ Sell$2.1M
Timothy D. Cook▼ Sell$5.8M
Timothy D. Cook▼ Sell$10.1M
Timothy D. Cook▼ Sell$15.4M
Deirdre O'Brien▼ Sell$10.6M
Deirdre O'Brien▼ Sell$449K
Katherine L. Adams▼ Sell$892K
Katherine L. Adams▼ Sell$2.1M
Katherine L. Adams▼ Sell$3.6M
Katherine L. Adams▼ Sell$5.6M
Sabih Khan▲ Buy—
Sabih Khan▼ Sell$12.6M
Timothy D. Cook▲ Buy—
Timothy D. Cook▼ Sell$37.6M
Deirdre O'Brien▲ Buy—
Deirdre O'Brien▼ Sell$12.6M
Katherine L. Adams▲ Buy—
Katherine L. Adams▼ Sell$11.6M
Arthur D. Levinson▼ Sell$20.9M
Chris Kondo▼ Sell$0
Deirdre O'Brien▼ Sell$7.8M
Chris Kondo▼ Sell$934K
Kevan Parekh▼ Sell$941K
Kevan Parekh▲ Buy—
Kevan Parekh▼ Sell$1.5M
Chris Kondo▲ Buy—
Chris Kondo▼ Sell$584K
Jeffrey E. Williams▼ Sell$3.5M
Jeffrey E. Williams▼ Sell$3.9M
Jeffrey E. Williams▼ Sell$558K
Timothy D. Cook▼ Sell$1.5M
Timothy D. Cook▼ Sell$6.4M
Timothy D. Cook▼ Sell$13.9M
Timothy D. Cook▼ Sell$2.4M
Katherine L. Adams▼ Sell$2.1M
Katherine L. Adams▼ Sell$1.3M
Katherine L. Adams▼ Sell$5.0M
Katherine L. Adams▼ Sell$355K
Deirdre O'Brien▲ Buy—
Deirdre O'Brien▼ Sell$8.9M
Timothy D. Cook▲ Buy—
Timothy D. Cook▼ Sell$24.6M
Katherine L. Adams▲ Buy—
Katherine L. Adams▼ Sell$8.0M
Jeffrey E. Williams▲ Buy—
Jeffrey E. Williams▼ Sell$8.7M
Arthur D. Levinson▼ Sell$343K
Ronald D. Sugar▲ Buy—
Monica C. Lozano▲ Buy—
Arthur D. Levinson▲ Buy—
Andrea Jung▲ Buy—
Alex Gorsky▲ Buy—
Susan Wagner▲ Buy—
Wanda M. Austin▲ Buy—
Jeffrey E. Williams▼ Sell$3.5M
Jeffrey E. Williams▼ Sell$8.7M
Jeffrey E. Williams▼ Sell$10.8M
Jeffrey E. Williams▼ Sell$2.1M
Arthur D. Levinson▼ Sell$11.5M
Arthur D. Levinson▼ Sell$17.1M
Chris Kondo▼ Sell$945K
Arthur D. Levinson▼ Sell$16.9M
Katherine L. Adams▼ Sell$0
Chris Kondo▲ Buy—
Chris Kondo▼ Sell$932K
Maestri Luca▼ Sell$13.4M
Timothy D. Cook▼ Sell$24.6M
Timothy D. Cook▼ Sell$1.6M
Katherine L. Adams▼ Sell$681K
Timothy D. Cook▼ Sell$13.9M
Timothy D. Cook▼ Sell$10.2M
Jeffrey E. Williams▼ Sell$11.7M
Jeffrey E. Williams▼ Sell$1.8M
Katherine L. Adams▼ Sell$1.3M
Katherine L. Adams▼ Sell$1.4M
Katherine L. Adams▼ Sell$1.7M
Katherine L. Adams▼ Sell$8.7M
Deirdre O'Brien▼ Sell$8.8M
Deirdre O'Brien▼ Sell$5.1M
Timothy D. Cook▼ Sell$57.3M
Timothy D. Cook▲ Buy—
Deirdre O'Brien▲ Buy—
Jeffrey E. Williams▲ Buy—
Jeffrey E. Williams▼ Sell$15.3M
Maestri Luca▲ Buy—
Maestri Luca▼ Sell$15.4M
Katherine L. Adams▲ Buy—
Katherine L. Adams▼ Sell$15.0M
Deirdre O'Brien▼ Sell$15.0M
Chris Kondo▼ Sell$2.0M
Chris Kondo▼ Sell$1.1M
Katherine L. Adams▼ Sell$0
Katherine L. Adams▼ Sell$20.1M
Katherine L. Adams▼ Sell$497K
Arthur D. Levinson▼ Sell$14.4M
Chris Kondo▼ Sell$952K
Katherine L. Adams▼ Sell$0
Chris Kondo▲ Buy—
Chris Kondo▼ Sell$539K
Maestri Luca▼ Sell$4.8M
Maestri Luca▼ Sell$2.3M
Jeffrey E. Williams▼ Sell$10.2M
Maestri Luca▼ Sell$2.2M
Timothy D. Cook▼ Sell$28K
Timothy D. Cook▼ Sell$16.4M
Deirdre O'Brien▼ Sell$9.2M
Katherine L. Adams▼ Sell$9.2M
Jeffrey E. Williams▼ Sell$9.2M
Deirdre O'Brien▲ Buy—
Katherine L. Adams▲ Buy—
Katherine L. Adams▼ Sell$10.0M
Jeffrey E. Williams▲ Buy—
Deirdre O'Brien▼ Sell$10.0M
Maestri Luca▲ Buy—
Maestri Luca▼ Sell$10.2M
Timothy D. Cook▲ Buy—
Timothy D. Cook▼ Sell$16.9M
Arthur D. Levinson▼ Sell$18.1M
Susan Wagner▲ Buy—
Ronald D. Sugar▲ Buy—
Monica C. Lozano▲ Buy—
Arthur D. Levinson▲ Buy—
Alex Gorsky▲ Buy—
GORE ALBERT JR▲ Buy—
James A. Bell▲ Buy—
Andrea Jung▲ Buy—
Chris Kondo▼ Sell$1.1M
Katherine L. Adams▼ Sell$23.3M
Katherine L. Adams▼ Sell$0
Katherine L. Adams▼ Sell$0
Chris Kondo▼ Sell$884K
Chris Kondo▲ Buy—
Chris Kondo▼ Sell$943K
Maestri Luca▼ Sell$2.3M
Maestri Luca▼ Sell$3.4M
Jeffrey E. Williams▼ Sell$12.4M
Maestri Luca▼ Sell$5.7M
Deirdre O'Brien▼ Sell$678K
Timothy D. Cook▼ Sell$9.5M
Timothy D. Cook▼ Sell$17.1M
Timothy D. Cook▼ Sell$14.8M

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